How should seasonal products be approached in the deli?

Seasonal products are an integral part of a deli’s offerings and can significantly enhance sales and customer engagement. Highlighting and promoting these items allows the store to take full advantage of the unique culinary trends and celebrations associated with different seasons or holidays. By creating eye-catching displays and marketing campaigns, the deli can attract customers' attention and encourage impulse buys.

Promoting seasonal products also helps to create a sense of urgency, as customers are more likely to purchase items that are linked to specific events or occasions. Additionally, seasonal items often draw upon traditional recipes or flavors that resonate with customers, fostering a connection with the products and the brand. By effectively promoting these products, the deli department can enhance customer loyalty and satisfaction, ultimately contributing to the overall success of the business.