What should you do in the fourth step of legendary customer service?

In the context of legendary customer service, the fourth step emphasizes the importance of concluding the interaction positively to leave customers with a lasting impression. Thanking the customer and inviting them back reinforces the establishment's appreciation for their business and encourages repeat visits. This approach helps to build a strong relationship with the customer, making them feel valued and appreciated. It firmly establishes a connection, which can lead to increased loyalty and the likelihood of positive word-of-mouth recommendations.

In this model of customer service, the focus is on creating memorable experiences, ensuring customers leave feeling satisfied. Simple gestures of gratitude and an open invitation to return can significantly enhance overall customer satisfaction. By doing so, it communicates that their patronage is important and that their experience matters beyond the transaction itself. This step is crucial in not just meeting customer expectations but exceeding them, reinforcing the idea that they are welcomed and will be missed if they do not return.